Elan Homes is committed to ensuring that your privacy is protected and complying with our obligations under the General Data Protection Regulation (GDPR), the UK Data Protection Regulations 2018 and the Privacy and Electronic Communications Regulations (PECR)
If you have any queries about the policy, please get in touch using the contact details set out below and we will do our best to answer your questions.
Group Data Protection Manager
Elan Homes Ltd
Oak House, Lloyd Drive
Cheshire Oaks Business Park
Cheshire, CH65 9HQ
Registered in England No. 03215914
We reserve the right to amend our privacy statement to reflect changes to our business, website or to data protection legislation. You should therefore revisit this privacy statement on a regular basis to ensure you are familiar with its terms.
Elan Homes is also registered on the Information Commissioner’s Register of Data Controllers.
What we collect
We collect information you give us when you register with us, email us, arrange a property viewing and when requesting brochures. We require only the information we need to provide the service to you.
Our website is not intended for children and we do not knowingly collect data relating to children.
We will not process your personal data outside of the United Kingdom.
Why do we collect your personal data
We may collect and process your personal data for a number of reasons. These reasons include:
This includes, but is not limited to, information you provide:
Our legitimate interests
The normal legal basis for processing customer data, is that it is necessary for the legitimate interests of Elan Homes, including:
The reasons we will use your gathered information:
Detailed below are examples of when we would collect, process and in some cases share your personal data:
How long do we keep your data?
We will not retain your data for longer than necessary for the purposes set out in this Policy. Different retention periods apply for different types of data. The length of time we keep each category of data is outlined in detail in our Inventory of Processing Activities. This is managed and reviewed on an annual basis by Group Data Protection Manager. At the end of the retention period (as specified in our Inventory of Processing Activities), it is securely destroyed.
We retain a suppression list of individuals who have opted out of receiving marketing or other information from us. This list is retained indefinitely so that we do not inadvertently contact an individual who has already expressed a wish not to be contacted.
Sharing data with third parties
Our service providers and suppliers
In order to make certain services available to you, we may need to share your personal data with some of our service partners. These include Information Technology service providers, new home warranty cover by NHBC or equivalent provider, customer feedback to help improve our service and service providers e.g. estate and managing agents, financial and legal advisors, mortgage provider if required, utility companies, local authorities.
As and when required we will share your date with relevant government agencies to assist you to participate in any government schemes in which you have indicated you wish to take part.
Elan Homes only allows its service providers to handle your personal data when we have confirmed that they apply appropriate data protection and security controls. We also impose contractual obligations on service providers relating to data protection and security, which means they can only use your data to provide services to Elan Homes and to you, and for no other purposes.
Other third parties
Aside from our service providers, Elan Homes will not disclose your personal data to any third party, except as set out below. We will never sell or rent our customer data to other organisations for marketing purposes.
We may share your data with:
Web Banner Advertising
If you visit our websites, you may receive personalised banner advertisements whilst browsing other websites. Any banner advertisements you see will relate to new home developments you have viewed whilst browsing our websites on your computer or other devices.
IP Addresses and Cookies
We may collect information about your computer, including where available your IP address, operating system and browser type, for system administration and to gather aggregate information. We may also use such aggregate information to help us and/or advertisers reach the kind of audience they want to target. This is statistical data about our users' browsing actions and patterns, and does not identify you/any individual.
In order to track visitors to our website and identify which pages they are interested in, we use a third party service called Google Analytics to collect this type of information. The information obtained does not identify anyone.
What are your rights over your personal data
You have the right to access any personal information that we process about you and to request information about:
If you believe that we hold any incomplete or inaccurate data about you, you have the right to ask us to correct and/or complete the information and we will strive to update/correct it as quickly as possible; unless there is a valid reason for not doing so, at which point you will be notified.
If you would like your personal data to be removed or the use to be amended, you have the right to request:
If we receive a request from you to exercise any of the above rights, we may ask you to verify your identity before acting on the relevant request; this is to ensure that your data is protected and kept secure.
We will inform you if your request is possible under current regulations and inform you to what extent your request has been processed. Where we are under legal obligation to retain your information, we will clarify the requirements around the extent of data as well as the duration we will continue to hold your personal data.
Subject Access Requests (SARS)
It is our policy to respond to a Subject Access Request (SAR) within 30 days.
It is our policy not to make a charge for SARs, but in limited circumstances (if the request is repeated, excessive or would require a disproportionate effort) we reserve the right to make a nominal charge to cover administrative costs, where appropriate. Alternatively, we may refuse to comply with the request in such circumstances.
If we anticipate it will take longer than 30 days to respond to the request, we will write to the individual data subject to advise them of this and to let them know when we expect to be able to respond.
If you would like to make a request around the processing of your personal data, please contact us at firstname.lastname@example.org
Right to Lodge a Complaint
You have the right to lodge a complaint with the Information Commissioner’s Office. Further information, including contact details, is available at https://ico.org.uk.